Prospective drivers spend a lot of time on Facebook so having a strong Facebook presence is great, but what’s even better is having a presence that puts your brand in front of those prospective drivers AGAIN. This is possible with retargeting on Facebook.
If you’re recruiting truck drivers, consider retargeting on Facebook — it allows you reach to drivers and potential drivers with targeted Facebook ads after they have previously been exposed to your brand and shown interest. Let’s talk about it.