Archive for the ‘Tablets, Driver Recruiting, Mobile Strategy, Mobile’ Category

Mobile Sites For Trucking Companies: You Need One


Not so long ago, trucking companies that were hooked into the Internet with even a basic website were considered ahead of the curve and many were slow to get on board. Nowadays, just about everybody has joined the online revolution, having created a company website, a blog and maybe an area dedicated to driver recruitment. But guess what? The way your desired audience is obtaining their information today has changed dramatically. They’ve become “mobile” and user-friendly mobile sites are what they’re now looking for. Old-school Internet sites don’t translate so well onto hand-held mobile devices, which is creating a mad scramble for companies wanting to remain relevant and create an effective means for reaching their target audience.