Why Performance Marketing Is A Solid Choice In Driver Recruiting

Posted by Julieanne

Feb 15, 2017 9:49:00 AM

Gone are the days when newspaper was the main source for job placements. With competition in this day and age, trucking companies are using multiple hiring techniques and digital platforms in order to reach their target audience. This speaks true to driver recruitment advertising.

If you're up against the competition to fill trucks, you want every penny to count when it comes to recruitment ad dollars. Let's talk about Performance Marketing.

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Topics: Driver Recruiting

5 Tips to Recruit and Retain Truck Drivers

Posted by Julieanne

Jan 19, 2017 11:27:00 AM


A lot of the time we talk about driver recruitment advertising, the best channels to place your campaigns, how to optimize your strategy, etc. Today we're going to remind you of an essential part to finding and recruiting truck drivers: retaining them. Because what's the point of going through the steps of hiring applicants to just have a high driver turnover?

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Topics: Driver Recruiting

Blogging to Recruit Truck Drivers

Posted by Julieanne

Dec 20, 2016 9:40:00 AM

 

If you're in the trucking biz, blogging can be a great driver recruiting technique. Blogs provide information to your readers interested in the industry in a fun, informative and conversational matter. Consistent blog content about the trucking world is a low-cost ticket to improve SEO and build relationships with your target audience.

Let's talk about it!

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Topics: Driver Recruiting

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